A chat with Apple’s iPod and iPhone marketing czar

Greg Joswiak has what you might call a busy job — he’s charged with marketing two of Apple’s biggest hit products, the iPod and the iPhone. That might sound easy considering the buzz Apple’s product announcements generate, but there’s more to the task than promotion; he works with the company’s engineering teams to decide what the next iPods and iPhones will look like, what features they’ll have, and what they’ll cost. In this interview he discusses the iPod and iPhone’s holiday prospects, and the company’s plans for expansion.